Health Conscious Consumers Pushing Demand for Dairy Nutritional and Nutraceutical Ingredients

Demand for dairy nutritional and nutraceutical products has grown significantly in recent years. Higher consumption of dairy protein is forcing dairy food processing companies to increase their production volume. Milk is the major ingredient in all dairy nutritional products. The global production volume of milk is increasing perennially owing to the ever expanding application base of the product. Dairy farms owners are adopting advanced dairy farm management systems and deploying latest milking equipment. For instance, introduction of advanced robotic milking technology or automatic milking system that can assist in both herd management and milk production are fulfilling the requirements of lactating dairy. These latest technologies are expected to enhance the essential farm components and farm management systems. Few popular milk-based confectionary items include yogurt and cheese, ice cream, dietetic formulations, desserts, energy bars, infant formulae toppings, baked goods, low-fat spreads, sports beverages, and geriatric nutritional products.


The market for dairy nutritional and nutraceutical ingredients is majorly driven by factors such as increasing awareness on benefits of dairy nutritional ingredients, easy availability of caseinate and caseins and growing demand for milk-based hair and skin care cosmetics. In addition, the steady rise in demand for dairy nutraceutical ingredients from the food processing sector is further expected to influence the overall market growth. Health benefits of consuming such nutritional products may include lower risk of cholesterol, cardiovascular disease, healthy bone growth and improved digestive health.

The Growing Consumer Expectation

Dairy food manufacturers are incessantly increasing the use of ingredients such as dairy protein, prebiotics, colostrum, and nucleotides in their products in order to meet consumer expectation. Modern day consumers are highly conscious about maintaining a fit and healthy body and demand pleasant yet healthy products. Thus companies focus on offering healthier indulgent food and beverages. Innovative ingredients that add both taste and texture in food items are witnessing a healthy amount of success and are being appreciated by consumers.  Adding nutritional ingredients such as dairy protein to infant formula, clinical nutrition and functional food greatly improve their food value.


Most dairy food processing companies are emphasizing on offering higher food value to consumers. Thus, structurally modifying functional properties of the ingredients. The companies are employing qualified management staff for further developing and enhancing their products. The ever-increasing quality requirement is resulting in further development of solutions tailored to meet specific customer request accordingly. For instance, Epi Ingredients a leading dairy ingredient producing company based in Europe has recently showcased its latest EPILAC powders at Health Ingredients (Hi) Europe 2016. The powder is available in all-natural premium fermented flavors (fermented milk powder, yoghurt powder and quark powder).

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In 2015, the global sales of dairy nutritional and nutraceutical ingredients surpassed US$ 12 Billion and is anticipated to reach US$ 24.5 Billion by the end of 2024. The market for dairy nutritional and nutraceutical ingredients is relatively larger in North America than other regions. Growing preference for dairy protein ingredients in clinical nutrition, functional food, bakery & confectionaries, infant formula, personal care and dairy products preparation is well supporting the market growth in North America. In addition, the presence of major dairy protein manufacturers in North America is further expected to benefit the market in the region.


Therapeutic Foods Umbrella Now Recues Victims of Malnutrition

Soaring number of population has witnessed an alleviation in poverty, unemployment and significantly issues of hunger. While this showcases a worst case scenario, the uglier picture still awaits us. Innumerable developing economies recite stories of poverty-stricken learned population, who have the capabilities, but no opportunity. Tracing footprints in the past, mainly everyone has witnessed a phase of struggle, sending applications for jobs, which were reverted back for no vacancies. Unemployment is a major reason due to which poverty breeds in various developing regions, but there are many such instances where the working class is a victim of hunger due to extensive working hours. This adds to the fire of permeating malnutrition. Fortunately, government and various corporate institutions have mapped a solution for severe acute malnutrition, which could inject the victims with energy stapled with nutrition on consumption. The ready-to-use therapeutic food (RUTF) products are mainly manufactured in order to treat and curb the surge in acute malnourished among children.


According to a report compiled by the Persistence Market Research, titled ‘Global Ready-To-Use Therapeutic Food Market Estimated to be Valued at US$ 617.4 Mn by 2024; Europe to Dominate the Market Through 2024’, the consumption of powder/blends solid segments are predicted to create an incremental $ opportunity of US$ 1.5 Mn in the future representing a CAGR of 11.2%. On the same note, the biscuits/bar solid segment is estimated to create an incremental $ opportunity of US$ 7.8 Mn registering a CAGR of 8.7% in the coming decades. However, the semi-solid paste segment is anticipated to remain a dominant segment in the market in the near future, holding a revenue share of 90.7%. Furthermore, on the basis of region, Europe is projected to account for major revenue share of 62.0% of the global ready-to-use therapeutic market. Though ready-to-use milk offers customers’ convenience in consumption, the consumption of this product is anticipated to create a risk of contamination, which is a significant factor that could inhibit growth of the market and hinder demand for this particular product in the market on the long run.

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While the report disseminates the market trends, government and NGOs in various regions are striving on their level to pull majority of population out of poverty to curb higher mortality rate and increasing patients of malnutrition. Yet, they need to fret not, as ready-to-use therapeutic food and beverages have come to the rescue from the omnipresent disease of malnutrition. RUTF enable victims of malnutrition to gain weight stapled with instant energy and have been mandated by WHO and UNICEF for curbing increased rate of mortality sparked from victims of hunger.

RUTF are offered in the market in various forms such as semi-solid paste, beverages, milk products, and various others. However, increasing demand for RUTF drinks and beverages are relatively high in demand among other forms of food products. An added benefit to food products in form of solid-paste is due to convenience in storage and preservation, which is a factor estimated to fuel growth of the market in the near future and help majority below poverty line to survive from severe acute malnutrition ubiquitous in various regions. Furthermore, there is an increasing demand for ready-to-drink beverages, which are pumped with innumerable ingredients of nutrition and proteins. Picked from a range of various products offered under RUTF products, demand for ready-to-use milk particularly is expected to witness an increase in demand, which is further projected to rev up growth prospects for the market in the upcoming years.

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Furthermore, various new players are predicted to venture into this market attributed to its distribution networks, easy storage and surge in population of malnutrition. Food is a basic necessity and amenity that should be availed to everyone, and incumbents of regions should ensure easy availability of healthy and hygienic food in affordable prices. If majority of population is plagued by severe acute malnutrition, it is indirectly bound to affect economy of that region. While it is easy to turn a blind eye to such issues and talking about them, however, is difficult, which signifies the importance of therapeutic foods.

Global Edible Insects Market: Trends & Future Prospects

Feeding the world’s overflowing human population will continue to exert burden on the planet’s food production capacity. Limited land and adverse weather conditions have confined the global cultivation of crops to such an extent that food manufacturers are conniving strange ways to put forth new edible products. And, consuming insects is one such peculiar mode of meeting the world’s rising food consumption levels. Regardless of how hungry one is, the concept of ‘edible insects’ as food is most likely to hold back every other person from consuming them. Although, after eating them, the person is more likely to find that juicy bug larvae quite tasty!

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Outlook of Global Edible Insects Market

Owing to such growing desires of eating more bugs, the growth of the global market for edible insects is already gaining pace, accounting for US$ 772.9 Mn at a CAGR of 6.1% over the forecast period 2016-2024. Global F&B leaders and venture capitalists are paying heed to the emergence of edible insects market. Rising investments in companies that manufacture food products derived from edible insects are influencing a probable paradigm shift in food production sector. While some regions show reluctance in consuming food products from edible insects, the consumption of mealworms and other worm-like insects is becoming a staple food and good source of protein for people living in the Republic of Ghana.

Key Trends Influencing Consumption of Edible Insects

While consumption of edible insects as food, also known as entomophagy, is commonly practiced in China and other Southeast Asian countries, other parts of the world are now developing interests in consuming edible bugs owing to some key influential trends such as,

• Nutritional quotient of edible insect products: Compared to milk, 100 grams of cricket is rich in fat, and proteins and supply higher calories to our daily diet.
• Novelty: Once consumers ready themselves for consuming bugs, the demand for tasty mealworms almost never curtails.
• Buying insect food online: Sale of cricket protein bars and chocolate chip cookies is observing rise on leading e-commerce websites such as Amazon.

Viable alternative for pet food and easy preparation methods are also recognised as the key trends influencing the consumption of edible insects around the world. Several startups are developing their product portfolio by fashioning some innovative food products containing edible insects as well as existing food delicacies.

Edible Insects: Food of the Future

Over two billion people in the world are estimated to eat insects on a regular basis. Insects, in general, are the most populous species on the planet, which means that there will never be shortage of supply. Considering this two aspects, the eating habits in every part of the world are more likely to adopt edible insects in their diet, sooner or later.

Cultural diversity, food processing methods, farming systems, and varying consumption regulations will continue to augment the global edible insects market in the future as well. Nevertheless, there is no denying that consuming insects as food has a huge potential of benefiting the human health globally. A relief to the stressed farming and conventional food production system will also positively impact the adoption of insect food. People following mineral diet might be interested in consuming healthier grubs, while the global non-vegan population may embrace insect consumption; considering how it will curb the excessive meat slaughter and yet provide surplus protein intake. Looking beyond the idea of eating icky insects will be the most important prospect for shaping up the future of edible insects as a practical option for food.

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Ready to Drink Tea and Ready to Drink Coffee Market : Asia Pacific is the Dominating Region

Ready to drink tea and ready to drink coffee are packaged beverages, sold in a prepared form and ready for consumption. Ready to drink tea and ready to drink coffee are becoming popular globally due to the fast-paced lifestyle. Ready to drink tea and ready to drink coffee is a substitute for carbonated beverages. Rising health issues such as obesity with more consumption of carbonated beverages which mostly comprises of high calorie draws a major concern among the people and started opting ready to drink tea and ready to drink coffee. Ready to drink tea and ready to drink coffee are available in different packaging includes canned, glass bottle, PET bottle and aseptic cartons. On the basis of types ready to drink tea market can be segmented into: green tea, black tea and fruit and herbal based tea. On the basis of ingredients, ready to drink coffee market can be segmented into: guarana, taurine, vitamin B, ginseng and acai berry.

Asia Pacific has largest market share, followed by Europe. North America is the fastest growing ready to drink tea and ready to drink coffee market due to increasing health awareness and growing consumer awareness about ill effects of carbonated beverages.

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Rising health awareness, introduction of functional ingredients, rising disposable income and increasing urbanization are some of the major driving force for ready to drink tea and ready to drink coffee market. Increasing awareness among consumers regarding health, diet and fitness results in an improved lifestyle.  In recent time, customers are more conscious of their calorie intake. With the increasing number of diseases such as diabetes and obesity globally, people are showing more consciousness towards their food and drinks. Urban population is more concerned about their lifestyle as compared to the rural population. The lifestyle of urban population is more fast-paced. Fast-paced lifestyle along with an aspiration to stay fit attracts people to ready to drink tea and ready to drink coffee. Increasing disposable income in the developing countries such as India and China is expected to trigger the growth rate of ready to drink tea and ready to drink coffee market. Increasing disposable income allow the customer to spend more. According to the National Bureau of Statistics China, annual per capita disposable income of urban households in China increased from USD 2,271.0 in 2008 to USD 3408.5 in 2012. The overall annual disposable income in India medium household income increased from USD 1,366.2 billion in 2010 to USD 1,587.6 billion in 2013.

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Some of the major restraints of ready to drink tea and ready to coffee market are rising raw material prices and increasing consumption of freshly ground coffee. New target consumer such as young adults and health conscious consumers acts as an opportunity for ready to drink tea and ready to drink coffee market.

The major companies operating in the ready to drink tea and ready to drink coffee market include Dr Pepper Snapple Group, Dunkin’ Brands Group, The Coca Cola Company, San Benedetto, PepsiCo Inc, Monster Beverage Company, Starbucks Corporation and Japan Tobacco Inc.

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How the Recent CDC Frozen Foods Recall Will Impact IQF Fruits Market?

A majority health conscious people consider fresh fruits as the best complement to a healthy, wholesome meal. Frozen fruits allow you to indulge in a fresh fruity treat every day; not only native but exotic as well. They’re ready-to-eat and available all through the year. While packaged food industry has changed the face of food and beverages market since the past few decades, frozen foods have particularly gained prominence in the recent past due to utter convenience, safety, quality, and available variety.

IQF Serves Best to Fruits and Berries

Process of freezing foods, precisely vegetables, fruits, and berries, involves a technology that ensures endured shelf life and high nutritional value in them – individual quick freezing (IQF). IQF fruits is a vast segment of frozen fruits market, accounting for a major revenue share.

Proven to be superior to conventional dehydration and canning processes, quick freezing has its own set of benefits. Preservation by freezing assures high nutritional quality maintained in fresh agricultural produce throughout longer storage periods. Furthermore, IQF enables individual freezing of fruits, preventing clumping or deformation of fruit slices or cubes inside the package. It also keeps their color and texture intact, which is as critical as maintaining their nutritional value.

IQF Fruits Market

IQF fruits and berries have been recording robust demand from bakery and confectionary sectors since years. Strawberry has however been attracting the highest revenues to market, nearly 45% by volume. Blueberry also accounts for considerable sales globally. Manufacturers are introducing several new fruits flavors to market, supporting the demand for frozen fruits. The U.S. is undoubtedly the IQF blueberry market leader, capturing around 55% of the share with blueberry production.

However, recently in March 2016, CDC in collaboration with FDA, USDA, and several state level public health officials, announced an initial “frozen foods recall”, following a major multistate Listeriosis outbreak.

CDC Frozen Foods Recall: What Does it Cover?

Listeria monocytogenes is a bacterial species and has been detected to seriously infect children, elderly, and frail people through a host of frozen foods, both organic and inorganic, causing Listeriosis. Research indicates that frozen veggies, fruits, berries, and some other food products are the most likely source of illness in this outbreak. The initial CDC recall impacted a long list of 358 consumer products, including frozen fruits and berries, sold under 42 brands. The latest extended recall (May) hits around 400 products. As far as frozen fruits and berries are considered, the list includes cherries, blueberries, raspberries, cranberries, strawberries, and peaches.

Immediate Impact

The CDC recall has sent enough of shockwaves to the frozen foods industry, right after its announcement. Specific to the U.S., frozen fruit imports witnessed a drastic decline in imports and sales. Whereas, frozen fruit exports are also facing dramatically ceased market. While manufacturers and retailers are experiencing a strong impact of this biggest recall in the U.S. till date, consumers are highly concerned about what they’ve already purchased and might have eaten it too.

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Most of the products mentioned in the recall list were already distributed nationwide, and retailers have now been asked to remove all such products sold in and after 2014, off their shelves. Consumers are however asked to return such products if they’ve purchased so within 2014-2016, getting complete refund.

Long-term Aftermath

Investigation about the source and potential hazards of Listeria is still in progress and it may take a great deal of time to reach a decisive point in this matter. But looking at the initial impact of the CDC-FDA-USDA recall for frozen foods, it’s quite clear that the prospects for frozen fruits industry are not very bright, at least in the near future.

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